Agromed expands sales of OptiCell® products in Thailand through their new distribution partner, Faith


Singapore, 7 June 2011 - Agromed Austria, a leading provider of premium natural feed additives, is pleased to announce the appointment of Faith (Feed and Ingredients Technological Hub Company Limited) as their distributor in Thailand, responsible for the sales, service and support of the OptiCell® range of products. OptiCell® is a natural lignocellulose product made from fresh wood and has a high crude fibre content. With a well-balanced combination of fermentable and non-fermentable fibre contents, OptiCell® is well recognized as a valuable, high density dietary fibre source for modern feed programs.


Commenting on this new distributor appointment, CEO of Agromed, Helmut Grabherr said, “We gladly welcome Faith to Agromed’s growing family of international distributors. It is our great pleasure to be working with the Faith team who has the capabilities and resources to  help Agromed build and penetrate the livestock sector in Thailand.  Like Agromed, Faith is committed to a culture of product quality and innovation for the animal feed industry. We see this as a great start to building the OptiCell® brand and business in the important Thailand market.”


Dr. Somchai Tanintaratan, Managing Director of Faith said: “We are excited to be partnering with a prestigious company like Agromed and distributing the OptiCell® range of products. At Faith, it is our commitment to bring the best-of-breed products and uncompromising service and support to our customers.  Without doubt, the OptiCell® range of products is a perfect fit to our existing product portfolio, delivering to our customers outstanding performance and return on investment.”


“We expect this new partnership to offer exciting new revenue opportunities backed by Faith’s in-depth industry knowledge and strong customer relationships,” said David Saunders, CEO of LinkAsia Partners. “OptiCell® has been used successfully in many countries to improve animal gut health and benefit positive digestion and with Faith’s strong strategy and efficient market support, the OptiCell® products will be better delivered to Thai customers and bring about mutual growth for every party.”



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About Agromed

Agromed is a leading provider of premium natural feed additives based out of Austria. Based on a philosophy of producing natural products for natural nutrition that yet meets today’s stringent demands for efficacy and quality, Agromed is committed to innovation and production of quality feed additives. Agromed has an established network of partners and distributors around the world, serving its growing customer base.


OptiCell® is a natural lignocellulose product made from fresh wood. With a high crude fibre content, OptiCell® is a valuable dietary fibre source. OptiCell® has a well-balanced combination of fermentable and non-fermentable fibre contents.  The positive effects of OptiCell® show:

  1. ·Optimal peristalsis of the small and large intestine

  2. ·Prebiotic effect in the large intestine contributing to a higher lactic and butyric acid production

  3. ·Higher water absorption and drier faeces

  4. ·Binding of pathogens

All together, the positive effects result in better gut health and positive influence of digestion.


For more information, visit www.agromed.at



About Faith (Feed and Ingredients Technological Hub Company Limited)

Part of the BIS Group, Feed and Ingredients Technological Hub Company Limited was founded on 29 September 2008 with objective to develop and fulfill marketing channels of BIS Group by focusing on feed mills and integrated farms.  Faith is committed to building strong business partnerships with customers and suppliers by developing and providing new technology and knowledge to maximize benefits for all sectors of the livestock industry.


For more information, visit www.bis-group.com




For more information on LinkAsia Partners, please visit www.linkasiapartners.com